Senior Performance Analyst

About the Role

We are seeking a Digital Performance Analyst to join our team and play a key role in optimizing user engagement, conversion, and overall digital performance. This role requires a sharp analytical mind, strong technical skills, and the ability to translate insights into actionable recommendations for stakeholders.

We are seeking a Digital Performance Analyst to join our team and play a key role in optimizing user engagement, conversion, and overall digital performance. This role requires a sharp analytical mind, strong technical skills, and the ability to translate insights into actionable recommendations for stakeholders.

Key Responsibilities

• Monitor the performance of digital assets in a timely and accurate manner, identifying trends and areas for improvement.

• Ensure robust Google Analytics (GA) tracking that reflects current release status.

• Create and present insightful reports to stakeholders, enabling informed decision-making and continuous service improvement.

• Drive optimization initiatives to enhance user engagement, conversion rates, and overall digital performance.

Technical Skills & Experience

• Web Analytics Expertise: Proficient in tools like Google Analytics.

• Data Visualization: Skilled in Looker Studio, Power BI, or other visualization tools (essential).

• Data Analysis: Knowledge of SQL and strong analytical skills for interpreting complex datasets.

• Problem Solving: Ability to identify issues and implement effective solutions to achieve business goals.

• Collaboration: Experience working with developers, research, and UX teams to align digital strategies with organizational objectives.

• Communication: Strong ability to convey insights and recommendations clearly to stakeholders.